Bourbon for England


Kentucky provenance,
English character.

Kentucky provenance,
English character.

Never Say Die is the first Bourbon to be distilled in Kentucky, shipped via Atlantic Ocean vessel and then matured in England. Never Say Die is the English take on the American Dream.

Our Whiskeys

Utilizing the same Never Say Die Bourbon mash bill using 75% corn, 21% rye and 4% malted barley, yet bottled at barrel-proof.

Our flagship product, with a mash bill using 75% corn, 21% rye and 4% malted barley.

Our “Kentucky Rye” mash bill is 33% corn, 56% rye and 11% malted barley.

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We want to ensure the products we sell are enjoyed responsibly, so please confirm that you are of legal drinking age before entering Never Say Die.

Never Say Die Bourbon

Initially only available as Single Barrels and bottled at Cask Strength

Never Say Die